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About Us
Welcome to
FRUGEL
Where fruit meets passion, and taste meets soul
In a world where flavor and taste often take a backseat to convenience, we’re on a mission to put the deliciousness back in fruit processing. Our journey began with a simple question: “Why settle for bland and boring when nature has given us a rainbow of flavors?“
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Did you know?
- India produces over 300 million tons of fruits and vegetables every year, yet up to 40% of this produce goes to waste due to inefficient supply chains and lack of processing infrastructure.
- This staggering amount of food waste not only hurts the livelihoods of farmers but also exacerbates food insecurity, climate change, and economic losses.
Our Vision
We aim to make syrups and crushes a staple in every Indian household, just like salt and sugar. We want to empower housewives to create delicious and healthy beverages for their families and guests, with a range of flavors to suit every taste and preference.
Our Mission At Frugel, we're dedicated to:
Innovation
Creating a range of delicious and tasty syrups and crushes using innovative flavors and ingredients
Minimize Waste
We Commit to source surplus production from local farmers and orchards to reduce food waste
Build Community
Building a community of housewives who share our passion for flavor, nutrition, and sustainability
Why choose FRUGEL
At Frugel, we blend passion with purpose to bring you the best of nature’s flavors while making a positive impact. With a commitment to sustainability, innovation, and taste, we aim to make these flavorful products a staple in every Indian household. Our expert team of food technocrats ensures every bottle is crafted with quality, safety, and the finest ingredients. Choose Frugel, and be part of a movement that’s not just about flavor, but about making a difference—one fruit at a time.
Founded by food technologist Mr. Mayur Advani & his wife Mrs. Surbhi Advani also a food technologist, are on a mission to tackle food waste by sourcing surplus produce from local farmers and transforming it into delicious syrups and crushes.